T-Mobile was one of the few companies during this year’s Super Bowl to air a political ad, and they didn’t hold back.
This year, we wanted to use our #SuperBowl airtime to share that @TMobile believes we all started in the same place. We are more alike than different. And we are unstoppable. pic.twitter.com/piNDVYloAN
— John Legere (@JohnLegere) February 5, 2018
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The commercial opens with babies of every shape, size and color with a phrase superimposed and emboldened on the screen:
“WE ARE EQUAL”
The narrator then reads a message of defiance and hopefulness.
“Some people may see your differences and be threatened by them, but you are unstoppable. You’ll love who you want. You’ll demand fair and equal pay. You will not allow where you come from to disctate where you’re going. You will be heard, not dismissed. You will be connected, not alone. Change starts now.”
Of course, what would be a message of equality without angry Trump fans.
I’m cancelling tomorrow. #MAGA
— Lyin' Brian (@LyinBrianNBC) February 5, 2018
— caveman (@picsixprick) February 5, 2018
I’m leaving T-Mobile because of this SJW advertisement. While the ad was playing my wife said- Whoever’s ad this is were never buying. Can’t believe it’s our own carrier! Bye
— humbugbilly (@humbugbilly) February 5, 2018
Pathetic pandering to liberals. Stop the SJW stupidity.
— Mark Dice (@MarkDice) February 5, 2018
I won’t be using your product ever. I’m tired of politics being shoved down my throat during entertainment.
— jkp71 (@ChillOutWorld) February 5, 2018
We don’t need you to lecture us.
— David Spinelli (@DavidSpinelli19) February 5, 2018
Despite Trump’s best efforts to tear Americans apart based on gender, race, ethnicity, those are not the values that represent this country. No transgender military ban, racist tweets, xenophobic grandstanding or pandering to white supremacists is going to change that.
Today, T-Mobile spoke out. In November, America will do so at the polls.