Trump’s cease-and-desist threat against the Michael Wolff’s bombshell book just backfired bigly

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The internet has been burning up since New York Magazine published an excerpt chock-filled with gossipy insider details about the dysfunctional inner workings of the Trump administration from author Michael Wolff’s new book, “Fire and Fury: Inside the Trump White House.” Interest in the book has been so strong since President Trump tried to stop its release that the publisher, Henry Holt & Company, has been forced to move the publication date for the full book ahead of its original schedule.

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While the New York Magazine excerpt was supposed to be the first promotional excerpt from the book,  followed by an excerpt next week in The Hollywood ReporterThe Guardian newspaper somehow managed to find a bookstore in New England willing to violate the publisher’s sales embargo and sell them a copy of the full book ahead of schedule. The Guardian‘s publication of details not included in the original excerpt forced The Hollywood Reporter to move the publication of their story to today.

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Meanwhile, Henry Holt & Company has moved the publication date forward from next Tuesday to tomorrow after pre-orders shot the book to the top of the Amazon sales charts in less than a day.

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Michael Wolff took to Twitter to thank the President for his help in advancing the publication date and making the book such a success.

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One would think that a President with a reputation of being such a master manipulator of the media, or at least the “fake news” media, would know that if you don’t want to draw attention to something, you don’t give it additional publicity, but somehow Trump failed to realize that by criticizing the book before anyone had the chance to read it, he only stoked the demand for it to new levels.

In the meantime, we can expect new morsels from the book to be revealed as the full text becomes available to the general public tomorrow.

Vinnie Longobardo

Vinnie Longobardo is a 35-year veteran of the TV, mobile, & internet industries, specializing in start-ups and the international media business. His passions are politics, music, and art.

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